From idea to
working product. Fast.
Building software applications, automation systems and intelligent market tools using AI-native development. Not prototypes — real products built for real business outcomes.
The same networks and market knowledge that drive the advisory work now power a portfolio of software products. First up: market intelligence for investors and operators who need an edge.
Six things we actually build
Focused on tools that create real competitive advantage — for businesses, investors, and operators who need software that works in the real world, not demos.
Tools that aggregate signals, track sentiment and surface patterns from social media, news and financial data. Built for investors and operators who need an informational edge.
Replacing manual, repetitive workflows with automated systems. CRM integrations, lead processing, reporting pipelines and internal tools that save real hours every week.
Custom AI integrations — document analysis, smart search, classification, recommendation engines and conversational interfaces built into practical business workflows.
Full web applications and SaaS products from concept to launch. User authentication, dashboards, data management, subscription logic and performance-optimised delivery.
Connecting systems that don't talk to each other. Third-party APIs, internal tool integrations, real-time data feeds and structured pipelines for analytics or automated decisions.
Dashboards, screeners, alert systems and signal aggregators for market participants. Custom tooling that sits alongside existing trading infrastructure and adds a layer of intelligence.
AI-native development means faster, leaner, and more adaptable.
The way software gets built has fundamentally shifted. Modern AI development tools compress weeks of work into days — not by cutting corners, but by removing the parts of the process that were always just overhead.
What this means in practice: you describe what you need, we build a working version quickly, test it against real conditions, and iterate fast. The cycle from idea to usable product is dramatically shorter than traditional development timelines.
It also means the barrier to building genuinely sophisticated tools — the kind that used to require a team and six months — is now accessible to leaner teams and smaller budgets. That's a structural advantage for operators who move quickly.
The advantage of AI-native development is not just speed. It is the ability to build things that would otherwise never get built.
Software currently in development
Products built from direct market experience — tools I needed, couldn't find in good enough form, and decided to build.
Market intelligence platform for investors and operators. Track social signals, sentiment trends and information flow across platforms — before it shows up in price or mainstream media.
Built for people who make decisions based on real information edges. SocialIntel surfaces what's actually being discussed, amplified, or suppressed — and gives you a structured view of it.
Visit SocialIntel.net →A jewellery brand and e-commerce project built around pieces that are rare by design — not mass-produced, not obvious. Curated for people who want something distinct.
Built end-to-end: brand identity, product sourcing, store architecture and go-to-market. The project is a direct application of the e-commerce and brand development work done with other businesses.
Visit rarenough.com →Additional tools in development. If you have a specific software challenge, let's talk about building it.
Have a software problem that needs solving?
If you have a business problem that software could solve — a tool you need, a process to automate, or a product idea — reach out. The first conversation is about whether it's worth building, not about scope and pricing.